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February 2019

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High Converting Overview eCommerce exploded in the last 10 years, and many technological platform shifts have happened since. A flood of shopping carts such as Magento and Shopify has made it easier than ever to set up an online store, but at what cost? A technological shift around 2004 with the advent of web 2.0, client-side rendering to make pages more dynamic took a strong foothold. Developers began to move away from server-side rendering to…

Here are the top reasons for checkout cart abandonment and the solutions to the problem. Source Way back in 2017, sales from retail e-commerce recorded an impressive earning of roughly $2.3 trillion, with the number estimated to hit $4.88 trillion by 2021. Unfortunately, it’s already 2019, yet shopping cart abandonment remains an issue that plagues retailers as a whopping 74.2% of retail orders online are abandoned instead of checked out. Needless to say, high shopping cart…